Here is my brainstorm for the types of products I could choose from for my brief...
I chose brief 1
because I had been interested in doing milk packaging before we were even given
the briefs – however, I did brainstorm (which is on my blog) all of the briefs
to make sure I was absolutely certain with the lactose free dairy products and
I’m glad I did because I was able to really think about the different options I
could go into. I did still go with the lactose free dairy products brief
because I had a lot of ideas in mind for cheese packaging and the market
position I wanted these products to fit. I have moved away from the milk
packaging but I am really excited to create the packaging for the cheeses, as I
have not designed packaging for savoury products before.
